Founded in 2019, Mirai Foods AG is a young, Switzerland based cellular agriculture start-up that aims to bring Cultivated Meat to the masses. Humans are creatures of habit - a truth we at MIRAI embrace. We don't want to convert the 95% meat-eating population to vegetarians. Instead, we want to create an improved meat that gives all the taste and nutrients of "legacy meat" but is produced in a clean-room environment by growing animal stem cells into pure meat. This process allows for elimination of 80%-90% of waste in meat production in terms of water, land and greenhouse gas emissions, and also does not need antibiotics. Once the technology scales up, it will also be cheaper than legacy meat.